ANALYSIS OF FUNCTIONARIES OF PUBLIC RELATION DEPARTMENT OF HARYANA: A COMPARATIVE STUDY OF RURAL - URBAN AREAS
Keywords:
Functionaries of PR, Changing Development ScenarioAbstract
The study throws an adequate on functionaries of public relation department of Haryana. It is an empirical study, based on rural and urban areas of Haryana. In this context, there were 200 respondents, who have responded in accordance with changing development scenario. In order to get the desired results, a Hypothesis has been developed in accordance with responses, given by the respondents, belonged to rural and urban areas of Haryana. In order to testify a Hypothesis on responses, a t-test has been used to get the desired results. The findings of the study indicate that there is considerable rural-urban regional disparity on multi-faceted views on the functionaries of pubic relation department of Haryana. It has also been justified by the t-test for observed data,
tested on some of districts of Haryana, taken for the study.
References
Ashoke K.Ghosh (2014), “Effective Public Relations & Media Strategy” PHI Learning Pvt. Ltd Rim Jhim House, Delhi-110092.
Bhatia, Mamta (1995),“Public Relation Administration; Structure and Strategies in context of Rajasthan” Arihant Publishing House, Jaipur.
Dayal, Majoj (2003), “Media Research” Haryana Sahitaya Akamemi, Panchkula.
Joshi, P.C. (2006), “The Role of Media in Development Administration” RBSS Pubshers, Sawai Man Singh Road, Jaipur.
Mehta, Dilip (1980), “Hand Book of Public Relation in India” Allied Publishers, Delhi.
Sahib, Godara (2010), “Role of Media in Haryana and Andhra Pradesh” SAGE Publication Pvt. Ltd. Delhi.
Singh, Surat (2005), “Panchayati Raj & Rural Development in Haryana” HIRD, Nilokheri.
Singhal, Baijnath (2008),” Nature of Research & Practical Methodology” Vani Prakashan, Delhi.
Villanilam, J.V. (2011),“Public Relation in India-New Task and Responsibilities” SAGE Publications Pvt Ltd, Delhi.
www.prharyana.in.com
www.wikipedia.in.com
